Director of Marketing
Los Angeles, CA
A fast-growing global fashion brand is looking for a Head of Marketing to lead brand strategy and awareness across two women’s fashion labels.
This is an ideal opportunity for a Senior Marketing Manager ready to step into a Head of Marketing role. You'll work closely with global teams while leading U.S. campaigns, brand partnerships, and PR initiatives that drive awareness and growth.
RESPONSIBILITIES
Lead U.S. marketing strategy across digital, wholesale, retail, and e-commerce channels
Drive brand awareness through PR, influencer partnerships, and social campaigns
Plan and execute seasonal marketing campaigns and product launches
Collaborate with global brand and creative teams
Manage agencies, partnerships, and marketing vendors
Support wholesale partners with marketing initiatives that drive sell-through
Track marketing performance and optimize campaigns based on data
Manage marketing budget and reporting
REQUIREMENTS
6+ years of marketing experience within fashion, apparel, or lifestyle brands
Strong background in PR, brand marketing, and influencer strategy
Experience supporting wholesale and direct-to-consumer channels
Ability to lead strategy while remaining hands-on with execution
Experience managing agencies or small creative teams
Strong understanding of digital marketing and social media platforms
